Facebook ad for The Matching Gametargeting:
- who live in the United States
- between the ages of 18 and 35 inclusive
- who are male
- who are single
- who are interested in women
The Reasoning Behind This Ad
- Try a fun exciting image
- Use “top ten list” strategy
Results
- 7,820 Impressions
- 1 Clicks
- 0.010% CTR
- 4 Clicks per $10 at $0.25 CPM
- $2.50 CPC at $0.25 CPM
Thoughts on Results
- Had high hopes for this one, but results weren’t that great.
- May try on female demographic to see if it does any better there.

Posted by Exciting image, “top ten” (FB TMG women #10) « Hacking Advertising on May 9, 2011 at 9:23 pm
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